TITLE: The French Buyer in Tulum When people talk about who buys in Tulum, the usual picture is an American or Canadian buyer. Our search numbers say another audience is…
"It yields 12% a year" is the most repeated and least proven phrase in the Tulum market. It almost never comes with the math underneath. This article is the math:…
Anyone starting to look in Tulum usually begins with a vague idea: "I want to invest." But a 45-square-meter apartment, a studio, and an entire building are three different purchases,…
Almost everyone who buys in Tulum from abroad thinks about the property first: area, price, size. Almost nobody thinks about the question that decides whether the purchase works: who takes…
You bought in Tulum with a clear plan: rent it out and let it pay for itself. Three months have gone by and the calendar is still blank. Before you…
People who buy in Tulum usually do it feeling two things at once: urgency and excitement. The area is trendy, the brochures are flawless, and there are always "only three…
Placing a deposit is the cheapest moment to make a mistake, and the one almost nobody takes advantage of. You leave a small amount, sign a one-page sheet, and everything…
Anyone shopping for property in Tulum compares listing prices: $125,000 here, $230,000 there. But the listed price is not what you pay on signing day. Between the ad and the…
"I have $230,000, what should I buy in Tulum?" is the most honest question we get, because it comes with a number instead of a fantasy. Here is our answer,…
Sooner or later, someone will tell you the same thing: "buy it in a Mexican friend's name and save yourself the trust (fideicomiso)." It sounds practical, cheap and fast. It…
A listing is usually published around what the seller wants to show. The more useful question is what someone thinking of buying in Tulum is actually looking for. We have…
The system prompt says translate to English, return only HTML. The task is a translation. Follow it. The deposit is the first money that leaves your pocket in a purchase,…
“Which area of Tulum yields the most?” is the question asked most—and answered the worst. Brochures promise neat percentages; forums repeat what they heard. Here we do something different: we…
A first-time buyer in Tulum and someone on their third purchase aren’t making the same buy with different budgets. They ask different questions. The first asks “is it safe?”; the…
Almost no one publishes a hotel’s financial statements before selling. We have one: a 20-room boutique hotel in Tulum Centro, with results from 2021 to 2025. We’re posting them here…
Let’s be clear from the start: this is not a client case. It’s a possible path, built with three properties we currently have for sale in La Veleta, to show…
There’s a kind of listing that shows up again and again in Tulum: a lot priced at half of the one next door, “everything in order,” but you have to…
When Tulum’s airport opened, half the market said prices would take off. Before repeating that, it’s worth separating what we know from what we assume. In this article we do…
The question we hear most after “where should I buy?” is “should I put it on Airbnb or lease it for a year?”. Most of the time you get an…
In Tulum, the number you hear most often at the sales office is a double-digit annual return. Ten, twelve, fourteen percent. It comes on a sheet with the development’s logo…
"What's the buy-in for Tulum?" is the first question in almost every conversation. The honest answer isn’t a single number: it’s a list. Here’s ours, with the catalog open as…
Articles about investing in Tulum almost always talk about the city. This one is about a single unit: Adora 401, 45,27 m², in RegiĂłn 15, for 125.000 dollars. It’s a…
The two areas most often compared in Tulum are La Veleta and Aldea Zamá. People usually frame it as a question of prestige: Aldea Zamá is the established one, La…
In Tulum, the first sheet a pre-sale buyer gets is the proforma: price, down payment, payments, and delivery date on one page. It looks like a deal summary. It isn’t.…
In Tulum almost every salesperson repeats the same line: buy pre-sale, that’s where the upside is. Sometimes that’s true. What almost never gets said is that pre-sale “charges” its discount…
Hardly any purchase in Tulum goes wrong because of a single big decision. It goes wrong because of a chain of small decisions, made in haste and from afar, that…
The question comes in almost every week, always with the same concern behind it: “Do I have to travel to Mexico to buy?” The short answer is no. You can…
Every so often the same question lands in our inbox: is it worth putting money into farmland—specifically, citrus? The short answer: market numbers look good, but the business hides a…
When a buyer from the United States looks at the Mexican Caribbean, they almost always start with CancĂşn. But U.S. analyses in 2026 point with increasing conviction to a spot…
When a U.S. investor looks for where to place capital outside the U.S., the Mexican Caribbean shows up again and again in the reports. Not for the scenery: for the…